Canadian Business: A Recipe for Change By Erin Pooley Canadian Business, 25 pp., $4.95 The fast food industry generates zillions of dollars in receipts every year. In last year alone, Canadians spent $15.7 billion dollars at fast-food eating places. However, as people argon becoming more and more health conscious, the fast-food industry can expect a lower in demand and profits. Therefore, fast-food restaurants will have to re-evaluate their business plans. Erin Pooleys A Recipe for Change recognizes that the consumers are requesting healthier alternatives, for times and waistlines have changed (Pooley, 2007). Pooley suggests advice and incentives through facts and figures. However, the authors arguments are mischievously presented in the introduction, thesis, and conclusion. While the article contains interesting insights, the overall center is unclear and ambiguous. The article, found in the Canadian Business October 2007 Edition, has the readership of businesses, restaurant owners, and consumers of the fast-food industry. Its intended purpose is to inform the audience of the current economic trends and the different ways to deal with them. Although the opening paragraph has well-grounded facts, they lack connection to one another.
Pooleys thesis that Consumers are demanding lower-fat alternatives to the greasy treats that have become diet staples is followed by cardinal facts that can be viewed as separate events but are not directly related to the thesis. For example, Pooley states that prices for foodstuffs have been rising whitethorn be a result of inflation, which is the natural increase in the price level as money decreases in mensurate; whereas, a possible reason for labour costs [being] on their way up is the changing factors of production including land, labour, and capital (Pooley, 2007). Although these two facts trail the thesis, the author does not assess the connection in depth, resulting in a weak introduction. The kinds of material used in the... If you want to get a full essay, order it on our website:
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