This paper will discuss the various aspects of running a small business. The concepts and ideas presented is based on the experience of participating in ServiceSim, a computer simulation in which the user is presented with the assess to run FastLane - a small car dealership. Specifically, the paper deals with the aspects of node gratification, profitability, and how decisions regarding HR affect the performance of a company. Customer satisfaction is based on and influenced by a multitude of factors. eyepatch some of these factors argon impossible to control (weather, accidents etc), most factors are indeed a direct function of the managements and the employees abilities and performance. each node has a unique set of expectations. Therefore, satisfaction is not a fixed parameter but rather a subjective measurement based on each guests own perception of the portion quality. In service industries, this becomes notwithstanding much evident as the satisfaction depends on more variables; because services involve and depend upon the performance of humans, it becomes difficult to tick consistent quality over time. This heterogeneity makes it difficult for service managers to know for sure that the service is being delivered in a satisfactory manner. Another problem facing service managers is intangibility.
From the customers point of view, the lack of tangibles often makes it harder to determine if the service was performed satisfactorily. With admiration to ServiceSim, I believe the most important factor for customer satisfaction was ?Fixed 1st time. One of the first gear decisions I made in January was therefore to replace a Tech1 with a Tech2 since Tech1s generated a higher number of comeback hours. I also hired another Tech3 in order to excite the overall quality level. During the simulation, I found three briny areas where the decision making became a balance act amidst trying to achieve customer satisfaction on the iodin hand, and profitability on the other. The three areas... If you want to get a full essay, order it on our website:
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